A small workshop, run with care.

This studio is the web workshop of SERIAL SOFTWARE. I build bespoke websites and web software for businesses that care about how they present themselves.

Mood image: an evening workshop lit by a warm work lamp

What I believe

Less, done better.
This is not an assembly line: only a few projects run at once, so each gets real attention.
Speed is good manners.
A slow page wastes the visitor’s time. Performance here is standard equipment, not an extra.
Design and code in the same hands.
I design your site and I build it. Nothing gets lost between the two steps.

What a project looks like here

A project starts with a conversation, not a quote generator. I look at the business goal and the bottleneck, and I will tell you honestly if I think you don’t need a website at all.

While I work, you see progress weekly: working, clickable states rather than mockups. Before launch we walk through the site together, and after launch I don’t disappear.

Tell me what you're planning.

A short form, about five minutes. I reply personally within 48 hours.

Get a proposal